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Affiliate marketing is one of the most authentic and natural ways to generate sales due to its many advantages. So much has been its success among bloggers that 81% of brands opt for affiliate marketing. However, as a blogger it is important to know how to do affiliate marketing correctly.

How to be successful with affiliate marketing?

The key is to sell without selling, that is, to generate sales without looking like you are selling. This strategy can be achieved through an optimal implementation of affiliate marketing. If you don't know how to do it, don't worry. We will go step by step into affiliate marketing:

Make yourself a coffee, open your notepad and grab your favorite pen, here we go.

What is affiliate marketing?

Affiliate marketing, as its name suggests, is a type of marketing through which you as a blogger, youtuber (or in general influencer of your audience) can generate profits by promoting a product or service of others. This marketing does not require the creation on your part of the products or services but simply the promotion of those of companies or bloggers. Now that you can visit you would know that you need to read the write reviews and avoid the negative fake ones for the Evergreen Wealth Formula.

Affiliate marketing is based on getting results

Therefore, the advertiser pays the affiliate for the results they get from their promotion and not for the clicks or impressions (as would happen with advertising). This generates a more natural and fluid sale, preventing the reader from being overwhelmed by obvious ad banners that are about to desperately scream 'click here'. 

How is payment made in affiliate marketing? Through commissions generated after the achievement of a certain action or sale. For example, when the advertiser is an email marketing platform, the affiliate will get his commission when the consumer makes the registration. As for the terminology, you will understand better in the next section.

How does affiliate marketing work?

The affiliate marketing system is very simple. For example, when the potential customer wants to buy an electronic device, they can search affiliate websites, find your offer and go to the purchase page. The affiliate receives his commission when the sale is made. We could summarize it in these 4 steps:

  • The potential customer arrives at the affiliate's website.
  • Potential customer clicks on an affiliate link. This directs you to the landing page where you can find more details about the advertiser's product.
  • The customer makes the purchase of the product.
  • The affiliate link that the customer clicks has a unique code recognized as belonging to the affiliate. The advertiser tracks the code (or uses the tracking system of an affiliate network) and pays accordingly.

For both the brand and the affiliate, affiliate marketing translates into many advantages that we will analyze carefully in the next sections.